Marin County’s Premier Real Estate Agent
Tracy McLaughlin was named Marin County’s top producing agent in 2020 for a record breaking 15th straight year with over $254 million in closed transactions. She was ranked #20th in the country and #10th in California for Individual Agent By Sales Volume by REAL Trends /The Wall Street Journal in 2020. She was ranked #3rd by the Luxury Marketing Council of San Francisco’s Leading 100 rankings, which honors the top-producing Bay Area real estate professionals and teams based on 2020 sales volume. A lifelong resident of Marin, Tracy’s acute understanding of the local market, coupled with her unsurpassed knowledge of the region, has made her the broker of choice for luxury home buyers and sellers in Marin County. To date, Tracy has sold over $3 billion worth of residential real estate.
The combination of Tracy’s styling recommendations, strategic pricing, unparalleled international marketing program and superior photography and video content, are integral parts of her consistently successful sales. Tracy’s comprehensive pre-listing plans for design, construction and staging, implemented in many of the homes that she lists. Having personally purchased and renovated over 25 properties, Tracy’s extensive experience in design and construction makes her uniquely qualified to advise her clients on the smartest investment decisions regarding which home to purchase, when to sell and what improvements to make in anticipation of selling to maximize a property’s resale value.
Born and raised in the small community of Ross in Marin County, Tracy graduated from U.C. Berkeley. Tracy worked for eight years as a reporter/ anchor for various NBC affiliates around the country. She credits her background in journalism and communication for her ability to effectively present properties and negotiate transactions. In 2006, Tracy founded Morgan Lane, a boutique brokerage in Marin County. In 2009, she and Mark McLaughlin bought Pacific Union International. Tracy helped brand, recruit for and grow the brokerage before selling her interest in the Pacific Union. Pacific Union became the 5th largest brokerage in the United States and was acquired by Compass. In January 2019, Tracy was recruited by The Agency, a full-service, luxury real estate brokerage and lifestyle company with more than 500 agents in offices throughout the U.S., Mexico, Canada and the Caribbean. Tracy was recruited by The Agency’s founders, Mauricio Umansky and Billy Rose, to continue her unparalleled sales operations in their Marin office which joined multiple other Northern California offices as The Agency continues to grow its foothold in the region.
Tracy has three children and her active involvement in local communities allows her to provide her clients with invaluable insights into the overall experience of living in Marin County. Tracy has a longstanding history of giving back to the places where she lives and works, with a focus on local charities that directly benefit Marin County residents. Tracy gives a percentage of every closing to Marin’s Center for Domestic Peace, which has provided safe housing for women and children in Marin County for the past 41 years.
Tracy’s other affiliations and community activities include:
- San Francisco Yacht Club
- Auxiliary Member, Ross Valley Women’s League
- Auxiliary Board Member, Gentry Magazine
- Fellow: The Aspen Institute
- Council Member, Jazz Aspen - Named 2019 Nonprofit of the Year by the Aspen Daily News